Atlanta-based photography entrepreneur Jennifer Schwartz has announced the third iteration of her Crusade Engagement Grant program which offers a $10, 000 grant to develop and implement an innovative and effective way to connect audiences to photography.
Schwartz and her colleagues say they are "looking for projects that focus on creating demand for photography and provide a concrete plan to create one-to-one connections between the photographer, the viewer, and the audience."
Schwartz used to run a first-class gallery in Atlanta, so she knows the value of good marketing and promotion.
She's now seeking creative ways of developing new markets for art, and especially for fine art photography.
The money's good, but as in so many competitions the most important lessons come through participation.
To quote those obscure English philosophers Mick Jagger and Keith Richards, "You can't always get what you want, but sometimes, if you try, you get what you need."
Full details here.
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